blog

Sales and marketing are closely interlinked and are aimed at increasing revenue. As sales and marketing are closely intertwined, it becomes hard to realise the difference between the two. In small firms, one cannot come across much difference between sales and marketing. But bigger firms have m...

Below, we’ll go over some of the reasons why your construction company can’t afford to skip out on implementing a powerful customer relationship management (CRM) tool to empower its sales, marketing, and customer service departments.

A general rule in your financial success in business is that you cannot increase profits directly, only indirectly. You cannot just say that you are going to increase profits of your business without some specific strategy.